Leadgames is a fast-paced digital marketing company providing an entire range of services in traffic management, analytics, monetization, and product promotion on mobile and social platforms. Our goal is to make projects competitive on the market and profitable for the partners.

Leadgames is an expert in marketing, offering its clients the latest and most innovative advertising solutions that help to connect products with the right target audiences thereby maximizing efficiency.

Our team has over 3 years of experience in digital marketing and building successful brands. Having access to the latest information on the market and quality analytics, we strive for new ways to push back the boundaries of creativity and innovation. That very mixture of skills, latest technology, fresh ideas, and premium media contribute to the highest impact and revenue of advertising campaigns.

1

Pre-release progress and marketing strategy building

Before you publish your apps and distribute them to users, you need to understand how to promote the product with the best efficiency and how to create marketing budgets that would be measurable and transparent. Our team will help you cope with this task!

Services

  • Providing pre-release app preparation, including the implementation of ASO, copywriting for stores, writing SOW for gathering the necessary statistics, and even choosing icons.
  • Giving consultations at every stage of the project life cycle, including any questions dealing with marketing and its strategy.
  • Creating the correct app marketing strategy based on increasing KPI and ROI. We generate exit plans, necessary facilities, calculation of project payback, etc.
  • Preparing the project for the soft launch by countries, including the analysis of the most favorable country, advancement.
  • Working with tracking systems and implementing them in the app. We integrate a private tracking system for companies, creating an s2s tracking system for mobile and the outlining of the referrer record for social traffic.
  • Creating ideas and SOW for promo-materials used during app promotion in all sources. We maximize the CTR and CR of advertising campaigns via the implementation of clickable banners and increasing CR with the help of pre-landings.

User acquisition and engagement2

Our goal is to maximize your revenue by bringing new ideas to your advertising campaign and creating exciting content that draws and holds users attention for a long time. We integrate all media channels to build up the audience experience of your brand. The Leadgames team is always aiming for success!

Services

  • Media buying in the social networks ОК and ММ with the help of Таргет.mail.ru.
  • Making the app one of the Top-new in social networks OK and MM, getting a burst of free and quality traffic.
  • Media buying in the social network vk.com.
  • Making the app one of the Top-popular in the social network vk.com.
  • Media buying in social network Facebook (mobile/social).
  • Making the app one of the top-popular, top-bought, and top-new in VK/OK.
  • App promotion in the App Store, app featuring.
  • App promotion in Google Play, app featuring.
  • Launch of pushes for making the app a top one in the App Store and Google Play.
  • Traffic buying from top SRA and SRS networks.
  • Traffic buying from AdWords.

3Traffic analytics and optimization

Qualitative analytics and traffic optimization will help maximize the profit and minimize the cost. We build our relationships with clients as clear as possible, that’s why we always provide all reporting under the projects in time.

Services

  • Online analysis, control and optimization of advertising campaigns.
  • Regular monitoring and optimization of creative inputs and other promo-materials for improving the indices of CTR and CPI.
  • Providing all the analytical materials at the customer’s request.
  • Drawing up daily, weekly, and monthly reports on the app work and marketing activity.

Additional monetization and ROI raising4

The efficiency of monetization is the additional profit for your Application. Most users are not willing to pay for a product, but we will help involve them in your brand so that you could earn quickly and effortlessly.

Services

  • Additional monetization by offerwall systems
  • Smart cross-promo integration
  • Inn-app video advertising integration
  • Additional monetization control, analysis, and optimization

We are proud of our staff, as hard-working and enthusiastic people who contribute to developing the company. We grow fast, keep investing in the best talents and looking for creative and progressive specialists to join our marketing addicted team. There are plenty of opportunities for personal and professional growth in Leadgames. If you share our passion for the latest technology and fresh ideas, please take a look below to see the current vacancies.

Facebook PPC Manager

Leadgames requirements:

  • Expertise with PPC, Marketing Research, and Market Analysis;
  • Knowledge of the basic online marketing concepts and development tendencies of the Internet market;
  • Ability to work with a large amount of information, selecting and analyzing trends in order to define the strengths and weaknesses of the analysis objectives;
  • Attention to detail;
  • Knowledge of the basic concepts of site usability;
  • English: Intermediate and above.

Duties:

  • Collecting and analyzing the statistics to evaluate advertising campaign effectiveness, optimization of FB, VKontakte, Odnoklassniki advertising campaigns;
  • Developing promo-materials concepts for advertising campaigns;
  • Developing and managing the advertising campaigns, their  management according to the delivered plan for the budget and efficiency

Leadgames offers:

  • Perfect project management;
  • Dedicated HR Manager to help you succeed;
  • Agile trainings and educational programs, conference participation, and English classes;

UI Designer

Leadgames requirements:

  • 4 + years UX/UI experience for iOS/Android/Web;
  • Clean design ethos;
  • Passionate about good design;
  • Good Photoshop experience with a disciplined and organized approach to layers, labeling and grouping;
  • Ultimate attention to detail;
  • English: Intermediate and above
  • Portfolio strongly desired

Duties:

  • Preparation of software requirement specifications for applications for marketing elements placement in games
  • Conduct user research and evaluate user feedback

Leadgames offers:

  • Perfect project management;
  • Dedicated HR Manager to help you succeed;
  • Agile trainings and educational programs, conferences participation, and English classes;
  • Regular corporate events, team pizza lunches, and company parties;
  • Competitive salary and benefits package, including 20 vacation days and 10 sick leaves.

SEO

Leadgames requirements:

  • 2+ years of experience in optimizing sites for search engines;
  • Deep understanding of the SEO processes;
  • Understanding of the principles of search engines work, tendencies of their development;
  • Knowledge of Internet Marketing and the internal site optimization;
  • English: Intermediate and above;
  • Portfolio or links to our works are strongly desired.

Duties:

  • Website promotion in Google and Yandex;
  • Traffic Analysis and Tracking Results;
  • Creating the semantic core;
  • Working with external factors during the promotion;
  • Creating SEO strategy promotion.

Leadgames offers:

  • Perfect project management;
  • Dedicated HR Manager to help you succeed;
  • Agile trainings and educational programs, conference participation, and English classes;
  • Regular corporate events, team pizza lunches, and company parties;
  • Competitive salary and benefits package, including 20 vacation days and 10 sick leaves.

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